Perfect Storm?

An AdAge column from Steve Rubel suggesting a perfect storm of problems for newspaper publishers:

Newspaper publishers are facing a perfect storm thanks to three megatrends: rising inflation, America’s growing green conscience and disruptive technology. To succeed in this era of great change, they need to think about how to make lemonade out of these perceived lemons

Replace newspaper with books and the same arguments apply…

No comments yet

Leave a reply