Shirky on the Media

Nice Guardian article today with Clay Shirky’s thoughts on Media for 2009. A short para on books:

The book world is more secure. I think the big revolution is going to be print on demand. Imagine only having one browsing copy of every book in a bookstore. You could say “Malcolm Gladwell’s Outliers looks good”, and out pops a brand new copy. Why does a bookstore or a publisher have to be in the shipping and warehousing business?

That last sentence resonates 🙂

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