Seems like a safe bet to me…
Over at Slate, Farhad Majoo is predicting the US$99 Kindle – with a consequential dramatic uptake in ebook reading:
I rarely make predictions about the tech business, but here goes: Before the holidays, Amazon will cut the price of the Wi-Fi Kindle to $99, and the 3G version will go for $150 or less. Amazon will do so, I think, not only to sell a lot of Kindles but also to cement its online store as the iTunes for books—the dominant force in the publishing business for the foreseeable future.
I think that’s right, and the e-book reader will for all intents and purposes become a free device, thrown in (for example) when you buy a dozen titles. You only have to track (for example) ipod prices over the last five years to see the rapid downward trend – and with ipods, they’ve managed to increase features (colour screens, huge increases in functionality) whilst simultaneously dropping prices. If people really do want ebook readers that only do black and white ebooks, then there’s no reason why a bare-bones featureless e-ink reader shouldn’t be the equivalent of the Gillette razor.